Account Manager Streaming - Warner Music Benelux

About the Role

The Streaming Manager is an essential operational and analytical role that supports the Head of DSPs & Socials and the Streaming & Radio Promo Manager across the broader digital strategy for Warner Music Benelux. The Streaming Manager acts as the key executor of streaming initiatives, ensuring the efficient logistical coordination of all releases across major DSPs.

A core responsibility is leading the management and development of key accounts: Apple Music, Deezer and YouTube Music. Additionally, the Streaming Manager is the lead responsible for owned playlist curation, performance reporting and providing critical operational and data support for high-level strategies on Spotify, Apple Music and YouTube.

The Streaming Manager is also responsible for the management of Spotify ad credits and inventory.

• Serve as the primary liaison with key Digital Service Providers (DSPs), maintaining good relationships with account and editorial managers to secure platform support.

• Directly manage and develop commercial relationships and streaming strategies for commercially significant platforms such as Apple Music, Deezer and YouTube Music.

• Act as the primary liaison for these accounts to secure key editorial support and co-marketing activations that drive further awareness, growth and consumption for new releases.

• Act as the internal point of contact for campaign asset delivery, metadata updates and logistical coordination related to new releases and catalog updates across all DSPs (including Spotify, Apple Music and YouTube).

• Coordinate and organize all assets, timelines and pitch documents required by the Streaming & Radio Promo Manager for pitching to key partners (Spotify, Apple Music and YouTube).

• Manage partner allocated ad credit and inventory (eg. Spotify ad credit, inventory, YouTube ad credits).

• Take ownership of the development, curation, maintenance and growth of Warner owned playlists (Topsify) across all relevant platforms (Spotify, Apple Music and YouTube).

• Develop and execute campaigns (on and off platform) designed to drive followers, improve listener retention and maximize streams generated by owned playlists.

• Track performance of owned playlists, providing data and insights to the Streaming & Radio Promo Manage on curation effectiveness and audience trends.

• Execute and automate weekly, monthly and campaign-specific reports for the Streaming & Radio Promo Manage and broader marketing team.

• Assist the Streaming & Radio Promo Manage in deep-dive data analysis, pulling necessary performance metrics from proprietary platforms and industry tools to identify trends, audience shifts and competitive insights.

• Provide operational support for the YouTube content and strategy initiatives assisting the Head of DSPs & Socials with channel analysis, optimization and content programming.