Jobs / other

Social Campaign Manager

Carat · Amsterdam

IND sponsor

Apply on Carat's site

What you get

3 Well-being Days on top of 25 holidays;
2 Social Impact Days to give back;
Extensive learning and development opportunities;
Clear career progression towards Senior Campaign Manager and Lead roles;
Exposure to international clients, markets and leading global platform partners;
Opportunities to develop your expertise across social, AI, automation and emerging media capabilities;
A hybrid working model (3 days office, 2 days home);
A diverse and international working environment in our Amsterdam HUB;
A vibrant culture with regular social activities and events;
Competitive salary and benefits.

#LI-Hybrid

#LI-CK1

Job Description

Your team

The HUB team, based in Amsterdam, brings together digital media specialists who manage and activate campaigns for international clients across multiple markets.

From our Amsterdam HUB, we work closely with clients, local dentsu teams and global platform partners to translate international strategies into effective activation at scale. Our goal is to make digital media simpler, smarter and more scalable, while maintaining the quality and local relevance each market needs.

Within the HUB, our Social capability plays an important role in how international brands connect with consumers. We develop and activate platform-native approaches across Meta, TikTok, Pinterest, YouTube and other social platforms, balancing brand building with performance.

You’ll be part of an international and diverse team in Amsterdam, collaborating with colleagues across different markets, disciplines and cultures. You’ll also work closely with our platform partners and local market teams.

We believe in Value for All — creating a transparent and meaningful exchange between brands, consumers and platforms. We combine collaboration, technology, AI and local market expertise to continuously improve how we deliver digital media for international clients.

If you want to develop your social expertise, work with international brands across multiple markets and be part of an ambitious Amsterdam HUB, this role is for you.

Core focus areas

Social & Platform Expertise

Strong working knowledge of paid social platforms such as Meta, TikTok, Pinterest and YouTube;
Understand platform formats, algorithms and key optimisation levers;
Apply platform best practices to improve campaign performance;
Understand how platform capabilities can support different business and campaign objectives;
Continue developing expertise across emerging platforms, tools and capabilities.

Strategy & Campaign Management

Translate agreed strategies into effective campaign setups;
Manage campaign structures, audiences, budgets, targeting and formats;
Independently manage day-to-day campaign optimisation;
Coordinate campaign activation across multiple markets;
Contribute ideas and insights to full-funnel social strategies.

Data, Insights & Reporting

Analyse campaign performance and identify opportunities for improvement;
Turn data into clear insights and recommendations;
Prepare reporting and contribute to client performance reviews;
Support structured test & learn agendas across creative, audiences, formats and targeting;
Use learnings across markets to identify opportunities that can be scaled.

Creative & Content Excellence

Work with creative teams to ensure content is platform-native and performance-focused;
Identify creative performance trends and recommend optimisations;
Understand how creative requirements and performance can differ across platforms and markets;
Connect paid, organic, influencer and creator approaches where relevant.

Client & Stakeholder Management

Participate actively in client meetings and performance reviews;
Clearly communicate campaign performance, insights and recommendations;
Build strong working relationships with clients and internal stakeholders;
Collaborate with local market teams to ensure campaigns are activated effectively;
Work across strategy, analytics, creative and media teams to ensure aligned delivery.

Innovation & Development

Stay informed about developments in social media, AI and digital marketing;
Test new platform features, automation and tools where relevant;
Identify opportunities to make campaign management more effective and efficient;
Share learnings and best practices with the wider HUB team;
Contribute to internal initiatives and knowledge-sharing sessions.

Team Collaboration

Collaborate closely with junior and senior colleagues within the HUB;
Share platform knowledge and campaign learnings with the team;
Support junior colleagues with campaign-related questions where appropriate;
Take ownership of your workload, deadlines and campaign responsibilities;
Contribute to wider team initiatives and new business opportunities.

Social Campaign Manager

What you get

Job Description

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What are you going to achieve?

Core focus areas

Key Performance Indicators (KPIs)

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